Kimolian/Product Development Foundations

Product Management Foundations

  • 113 Lessons

Contents

1. Introduction to Product Management

What is a Product?
What is Product Management?
Product Development Explained
Product Discovery: Build the right thing
What is Design Thinking methodology?
What is Lean StartUp methodology?
Product Delivery: Build the thing right
What is Scrum methodology?
Product Manager: Role, responsibilities and skills
Behind every great product is a product team
Managing the product lifecycle: From birth to decline
Using Lean Canvas to develop your product idea

2. Market Research and Customer Discovery

Product Process Navigator
Market Research
Customer Discovery
Plan customer interviews
Conduct customer interviews
Customer interview: Do's and Don'ts
Synthesize as you go
Identify opportunities
Optional: Listen actively and remove bias

3. Opportunity Mapping

Product Process Navigator
Synthesize what you learnt
Manage opportunities
Societal Impact
Prioritize opportunities
Course Feedback
Optional: AI tools for synthesizing
Optional: Jobs-To-Be-Done
Optional: Opportunity Solution Tree

4. Ideation

Product Process Navigator
Tap into your creative brain
Generate ideas
Compare and contrast ideas
Evaluate ideas
Ideas for good
Optional: Analogous products
Optional: The Hook model
Optional: Stay Inspired!

5. Identify Assumptions

Product Process Navigator
What is an assumption
Identify assumptions
Frame assumptions
Visualize your idea with a story map
Generate assumptions with story map
Map assumptions
Design an assumption test
Choose experiments
Sequence experiments
Analyse results
Optional: Story map examples

6. Test Assumptions

Product Process Navigator
Test assumptions not entire solutions
The power of prototypes
Discussion prototypes
Interaction prototypes
Desirability experiments
Viability experiments
Rapid viability test
Optional: Buy-A-Feature
Optional:Usability experiments
Optional: Case studies
Reference: Innovation Games
Reference: Experiment Library

7. Product Strategy

Product Process Navigator
Product vision
Value proposition
North Star
Business outcomes
Product outcomes
Societal outcomes
Opportunity Solution Tree
Minimum Viable Product
Now/Next/Later Roadmap

8. Agile Delivery

From discovery to delivery
Delivery using Scrum
Scrum artifacts
Scrum ceremonies
Writing user stories
Writing development tickets
Prioritize user stories
Squads & Tribes
Create a clickable prototype
Principles of usability
Principles of design
Reference: UX/UI/CX Definitions
Reference: UI best practices
Reference: UX best practices

9. Product Analytics

Product process navigator
Intro to product analytics
Overview of product analytics
Product outcomes
North Star Metric
Product metrics
Product outcomes vs North star vs product metrics
Societal impact
Acquisition funnel
Measuring engagement
B2B vs B2C product analytics
Optional: Product analytics tools
Optional: A/B Testing

10. Go-To-Market

Go-To-Market
Product Marketing
Positioning
How to pitch your idea

11. Interview & Job Search

How to become a great PM
Topics
Product Manager Resume
LinkedIn profile
Portfolio
Career portfolio map
Interview questions
Reference: Communities & Mentoring